Gal Dubinski
Gal Dubinski is the co-founder of Chatway, where he helps businesses improve customer communication through live chat and AI.
Gal Dubinski is the co-founder of Chatway, where he helps businesses improve customer communication through live chat and AI.

Chatway is the stronger choice for small businesses and growing ecommerce teams that prioritize a free plan, lower entry cost, simple setup, mobile support, and unified messaging. Re:amaze is better suited to larger or more operationally complex ecommerce support teams that need deeper order actions, multi-brand management, additional channels, staff reporting, and advanced help desk workflows.
Chatway and Re:amaze are customer support platforms built around live chat, shared conversations, automation, and ecommerce workflows. Both can help businesses respond to customers across websites and messaging channels, but they approach the market from different starting points.
Chatway emphasizes accessible live chat, a unified inbox, mobile support, AI-assisted replies, and straightforward plans for individuals, small teams, and growing businesses. Re:amaze is a more established help desk and customer communications platform with broad ecommerce integrations, multiple support channels, advanced workflow tools, knowledge base capabilities, and per-agent pricing.
This comparison focuses on live chat, customer support, ecommerce support, customer experience, and support productivity. It uses publicly available product, pricing, privacy, compliance, and review information checked on August 20, 2026. Pricing and feature availability can change, so confirm final terms with each vendor before purchasing.
| Category | Chatway | Re:amaze |
|---|---|---|
| Primary positioning | Live chat and customer messaging platform with shared inbox, ecommerce connections, automation, and AI support. | Help desk and customer communications platform for chat, email, social, SMS, voice, FAQs, automation, and ecommerce support. |
| Free plan | Yes. Free forever with one seat, 30 days of chat history, unlimited conversations, widget customization, FAQs and canned responses. | No permanent free plan publicly listed. Re:amaze offers a 14-day free trial with access to Plus features. |
| Entry paid price | Solo: $29 per month when billed monthly, or $24 per month when billed yearly. | Starter: $59 flat rate per month, limited to 500 responded conversations per month; Basic starts at $29 per team member per month. |
| Pricing metric | Plan-based pricing with included seats. Extra seats are listed separately. | Primarily per team member per month, with a Starter flat-rate option tied to responded conversations. |
| Live chat | Website live chat, widget customization, visitor insights on paid plans, mobile apps, canned responses, and live translation. | Live chat, proactive Cues, visitor live view on Pro and above, chatbots, FAQs, response templates, and optional Classic Chat mode. |
| Shared inbox and channels | Website chat, WhatsApp, Facebook Messenger, Instagram, and email in a unified inbox. | Email, live chat, social channels, SMS, voice, Facebook, Instagram, Messenger, X, WhatsApp through Twilio, and additional integrations. |
| Ecommerce support | Shopify and WooCommerce sync on paid plans, including customer, order, cart, product, coupon, and support context. | Native or documented connections for Shopify, WooCommerce, BigCommerce, and other ecommerce tools, with order actions such as refunds, cancellations, and draft orders in supported workflows. |
| AI | AI Support Agent available as an add-on, trained on sources supplied by the account owner, with handoff to human agents. | Re:amaze AI Agent, AI Intents, custom bots, Welcome Bot, Order Bot, and other automation features. AI Agent resolutions are metered by plan. |
| Best initial fit | Individuals, startups, small ecommerce teams, service businesses, and teams prioritizing simple setup and predictable entry pricing. | Ecommerce brands needing broader help desk workflows, multiple channels, deeper integrations, multi-brand support, and staff productivity controls. |
| Public compliance evidence | Public GDPR information, consent controls, retention settings, privacy policy, and data-processing explanations. No publicly verified ISO 27001, SOC 2, HIPAA, or PCI certification found in the reviewed materials. | Public privacy policy and DPA referencing GDPR Article 28 requirements and security measures. No publicly verifiable ISO 27001, SOC 2, HIPAA, or PCI certification found in the reviewed materials. |

Chatway is centered on making customer conversations easy to manage from one place. Its unified inbox can bring together website chat, WhatsApp, Facebook Messenger, Instagram, and email. Teams can also use native iOS and Android apps, which is useful for small businesses where support responsibilities are shared between founders, operators, sales staff, or a compact customer service team.
The free plan includes one seat, unlimited conversations, 30 days of chat history, FAQs and canned responses, mobile apps, widget customization, and social channel buttons. Paid plans add unlimited chat history, Shopify and WooCommerce full sync, email and social integrations, live translation, visitor insights, automation, help centers, multiple widgets, multiple inboxes, and priority support depending on the plan.
For support productivity, the practical strengths are speed and low operational complexity. Canned responses help agents answer recurring questions consistently. Mobile notifications reduce the risk of missing a new conversation. Multiple inboxes and widgets can separate websites, brands, or support operations as a business grows.
Chatway also offers an AI Support Agent as an add-on. The vendor states that the AI can be trained on data sources supplied by the account owner, such as website links, text, documents, or knowledge base material. It can answer routine questions, operate in multiple languages, and hand conversations to human agents when needed. Every account receives 10 free AI conversations before usage-based credits apply.
Customer support workspace
Teams comparing live chat tools should evaluate how quickly agents can find context, collaborate internally, and respond consistently. See Chatway’s practical system for live chat support productivity for workflow ideas that apply beyond any single platform.

Re:amaze has a broader help desk orientation. Its public feature and pricing pages list unlimited email inboxes, live chat, social media channels, public and internal FAQs, workflow automation, response templates, website integration, chatbots, proactive Cues, basic reporting, and Re:amaze AI Agent in the Basic plan.
Higher plans add multi-brand management, live visitor views, advanced reporting, SMS and voice channels, custom hosted domains, customizable email appearance, AI Intents, status pages, live screensharing, departments, staff performance reporting, staff shifts and vacation days, customizable staff roles, customer satisfaction ratings, in-chat video calls, and FAQ article edit history.
These features make Re:amaze attractive when support operations are becoming more structured. Departments and roles can help organize larger teams. Staff performance reporting and shifts can support operational management. FAQ edit history and article feedback are useful for teams treating self-service content as an ongoing support asset rather than a static page.
Re:amaze also has strong ecommerce context. Its Shopify integration can display orders, purchased items, fulfillments, refunds, cancellations, and order status inside conversations. Agents can process refunds, cancel orders, create draft orders, and use Shopify data in automated messages and workflows. Re:amaze documents integrations for WooCommerce, BigCommerce, Stripe, Klaviyo, Recharge, ShipStation, Slack, GitHub, Pipedrive, Zapier, WhatsApp through Twilio, and other tools.
The trade-off is that Re:amaze exposes more configuration and more plan distinctions. That can be valuable for a mature support team, but a small business seeking only a fast website chat deployment may need less operational depth.
Pricing is one of the clearest differences between the products. Chatway has a free forever plan, while Re:amaze publicly promotes a 14-day free trial rather than a permanent free tier.
Chatway’s Free plan costs $0 and includes one seat, 30 days of chat history, unlimited conversations, FAQs and canned responses, mobile apps, widget customization, and social chat buttons. The Solo plan is listed at $29 per month when billed monthly or $24 per month when billed yearly. It includes one seat, unlimited history, Shopify and WooCommerce full sync, WhatsApp, Facebook Messenger, Instagram, email, live translation, and removal of Chatway branding. Team is listed at $79 monthly or $65 per month when billed yearly and includes four seats, automation, workflows, and a help center. Plus is listed at $149 monthly or $119 per month when billed yearly and includes ten seats, multiple widgets, multiple inboxes, priority support, and multiple help centers.
Chatway lists additional seats at $19 per seat monthly or $16 per seat when billed yearly. Its AI Support Agent is an add-on with 10 free AI conversations per account before usage-based credits apply. The pricing page does not present AI as an automatic mandatory upgrade.
Re:amaze lists Basic at $29 per team member per month, Pro at $49 per team member per month, and Plus at $69 per team member per month. Annual billing is shown at approximately $26.10, $44.10, and $62.10 per team member per month respectively. Re:amaze also lists a Starter plan at $59 flat rate per month for unlimited team members, limited to 500 responded conversations per month. The public pricing page states that Basic includes five AI Agent resolutions per user per month, Pro includes ten, and Plus includes 20, with additional resolutions priced at $0.85 each.
For one person or a very small business, Chatway has the lower barrier to entry because the free plan does not impose a conversation limit. For a team that needs unlimited agents but handles fewer than 500 responded conversations monthly, Re:amaze Starter may be worth examining. For larger teams, the total cost depends heavily on the number of agents, required channels, AI usage, and whether higher-tier reporting or multi-brand features are necessary.
Review the current Chatway pricing page and current Re:amaze pricing page before making a final decision.

Chatway is especially compelling when usability, affordability, and fast deployment matter more than advanced workforce management. Its free plan also makes it practical for testing live chat before committing budget or changing established support processes.
Re:amaze is the stronger fit when the support function is becoming a central operating system for ecommerce customer experience. Its broader feature set can reduce the need to connect several specialist tools, although the team should budget for per-agent costs and configuration time.
Chatway publishes a privacy policy and dedicated GDPR information. Its documentation describes consent checkboxes for widget forms, links to privacy terms, and retention controls that can automatically delete visitor contact information and chat history after selected periods such as six, nine, or twelve months. It also states that users can manually delete data, choose not to store certain data by default, and manage deleted contact and agent data.
Chatway’s privacy policy states that it acts as a data processor with respect to visitor data processed through the AI Support Agent. It also states that visitor conversations and confidential user data are not used to train public or shared AI models. For ecommerce connections, the policy describes access to data such as cart contents, order history, customer details, and coupon codes for real-time support functionality.
Publicly reviewed Chatway materials did not verify an ISO 27001 certification, SOC 2 report, HIPAA compliance statement, PCI certification, or specific data-hosting region. The privacy policy states that information may be sent to servers located in various countries, so organizations with residency requirements should request current hosting and subprocessors information directly from Chatway.
Re:amaze publishes a privacy policy and a Data Processing Addendum. The DPA references technical and organizational measures appropriate to GDPR Article 28 requirements and discusses subprocessors, security features, and data protection responsibilities. Its privacy materials also describe encryption where appropriate, retention for legal and business purposes, and a contact point for privacy questions.
Re:amaze has also published a feature update describing the ability to disable chat attachments as a security and privacy control. Its API documentation states that API access is available over SSL or HTTPS, and its developer documentation provides REST API and embedding options.
Publicly reviewed Re:amaze materials did not verify an ISO 27001 certification, current SOC 2 report, HIPAA compliance, PCI certification, or a specific data-hosting region. A disabled public help article titled “SOC 2 compliance information” was found, but it did not provide an accessible certification or audit report. That should not be interpreted as proof that no internal controls exist; it means the claim could not be verified from accessible public evidence reviewed for this comparison.
Neither product should be treated as automatically compliant for every regulated use case. GDPR responsibilities depend on configuration, lawful basis, notices, consent, retention, access controls, subprocessors, and the customer’s own role as controller or processor. Buyers handling health, payment, financial, or highly sensitive personal data should request current contractual and security documentation before deployment.
Marketplace ratings are useful directional evidence, but they should not replace a product trial. Review populations differ by audience, product maturity, incentive structure, and the type of customer leaving feedback.
On G2, Chatway’s accessible seller page showed a 4.9 out of 5 rating from 91 reviews. Re:amaze’s G2 page showed 4.6 out of 5 from 140 reviews. Chatway review themes commonly mention ease of use, clear setup, responsive support, and a simple interface. Some users mention limitations around customization, analytics, or the free plan. Re:amaze review themes commonly mention ease of use, responsive support, channel consolidation, and useful integrations. Some reviewers mention that search or certain features can feel limited or rigid.
On Capterra, Chatway showed 4.9 out of 5 from 80 reviews, while Re:amaze showed 4.8 out of 5 from 53 reviews. Capterra’s accessible pages identify the reviews as moderated and provider data as verified by its research team. Chatway themes include quick setup, a clean interface, and convenient conversation management, with an occasional complaint about delays. Re:amaze themes include ease of use, customer service, and ecommerce functionality.
Trustpilot showed Chatway at 4.9 out of 5 from 253 reviews. The visible Chatway review themes emphasize straightforward installation, ease of use, mobile notifications, responsive support, and the availability of a free plan. Re:amaze’s Trustpilot profile showed approximately 1.4 out of 5 from 55 reviews. However, many visible Re:amaze Trustpilot entries appeared to discuss merchandise orders, returns, or consumer transactions rather than clearly reviewing the Re:amaze SaaS product. Because of that mismatch, the Trustpilot comparison is a weak standalone indicator of help desk quality.
Overall, the review evidence favors Chatway on publicly visible scores, especially for ease of setup and small-business usability. Re:amaze has a larger G2 review base and strong Capterra results, which provide meaningful evidence that many users value its integrations and support workflows. Prospective buyers should read recent reviews from companies with similar team size, channels, ecommerce platform, and support volume.
Chatway and Re:amaze are both credible options for businesses that want more than a basic website chat widget. Re:amaze offers greater breadth in help desk workflows, ecommerce actions, channels, multi-brand operations, staff management, reporting, and knowledge base features. It is a sensible choice for ecommerce support teams that need a deeper operational platform and are comfortable with per-agent pricing.
Chatway is the better choice for many small businesses, startups, solo operators, and growing ecommerce teams because it combines a permanent free plan, unlimited free conversations, mobile apps, unified messaging, Shopify and WooCommerce support, automation, live translation, and AI assistance with a lower-complexity user experience. Its public review profile is also particularly strong for ease of use and setup.
Our recommendation favors Chatway for value, usability, and fast deployment. That recommendation is not universal. Choose Re:amaze if your support operation depends on advanced ecommerce actions, multiple brands, SMS and voice, departments, staff performance reporting, or deeper help desk workflows. Choose Chatway if you want to launch quickly, keep entry costs low, support customers across key messaging channels, and expand gradually as your team and support volume grow.
Before deciding, run both products through the same practical test: connect your store, import or create common FAQs, handle a refund or order-status question, assign conversations, measure first-response time, test mobile notifications, review retention settings, and calculate total cost for your actual agent count and AI usage.
For many small businesses, yes. Chatway offers a free forever plan and its Solo plan starts at $29 per month monthly or $24 per month when billed yearly. Re:amaze starts at $29 per team member per month for Basic and also lists a $59 monthly Starter plan limited to 500 responded conversations. The cheaper option depends on the number of agents, required features, AI usage, and support volume.
Re:amaze publicly lists a 14-day free trial with access to Plus features, but its pricing page does not list a permanent free plan. After the trial, customers choose a paid plan.
Both support Shopify workflows. Re:amaze offers extensive Shopify actions inside conversations, including viewing orders, processing refunds, cancelling orders, creating draft orders, and using Shopify variables in workflows. Chatway provides Shopify and WooCommerce full sync on paid plans, including order, cart, customer, product, coupon, and support context. Re:amaze is stronger for advanced ecommerce operations, while Chatway is attractive for simpler support workflows and lower entry cost.
Both publish GDPR-related information. Chatway provides consent checkbox and retention controls. Re:amaze publishes a DPA that references GDPR Article 28 requirements and security measures. GDPR compliance depends on how each service is configured and how the customer handles notices, lawful basis, retention, access, deletion, and subprocessors. Neither product should be assumed to satisfy every regulatory requirement without reviewing current contractual and security documentation.
Public reviews more consistently praise Chatway for straightforward setup and a clean interface. Re:amaze is also frequently described as intuitive, but its wider feature set can require more configuration. The best fit depends on whether your team values simplicity or deeper operational control.
Gal Dubinski is the co-founder of Chatway, where he helps businesses improve customer communication through live chat and AI.
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