January 1, 2025

Want to Write a Blog Post? Here Are Our Writing Guidelines

We’re excited about the possibility of you contributing to our blog! Sharing diverse perspectives is what makes our platform thrive, and we truly appreciate the value that skilled writers like you bring to our audience.

To ensure a smooth process and the best chance of having your guest post featured, we’ve outlined some key guidelines. Please take a moment to review them before submitting your proposal.

Our Audience

Our readers include SaaS companies, customer support teams, eCommerce professionals, marketers, freelancers, sales teams, and digital agencies. Guest posts should address topics that resonate with this audience.

Our Tone

We aim for an informative yet conversational tone-authoritative but approachable. Picture yourself sharing valuable insights with close friends. Use a second-person perspective to engage readers effectively.

Topics We Cover

Our blog focuses on:

• eCommerce
• SaaS
• Customer support and service
• B2B and B2C strategies
• Lead generation and conversion
• Marketing ideas and strategies
• Social media and multichannel marketing
• Customer retention, satisfaction, and relations

Guest Post Requirements

What We’re Looking For

• Articles written in a tone and style similar to our blog: friendly, conversational, and informative.
• A minimum of 1,500 words (without unnecessary padding to meet the word count).
• Short introductions of 100–150 words without backlinks.
• Clear formatting with headings, subheadings, and concise paragraphs.
• Fresh, relevant topics we haven’t covered yet. Use Google site search (e.g., site:websitename.com [topic]).
• Well-researched, informative articles that provide genuine value to readers without promotional content.

Images

• Stock images are not allowed.
• Include at least five (5) relevant screenshots or original images that enhance the content.

SEO & Backlink Guidelines

• Propose a target keyword and its monthly search volume with your topic submission.
• Include at least five (5) internal links to other Chatway blog posts and related sites (Poptin, Chaty, Premio, Prospero, Klutch).
• Limit to two (2) outbound links to your own website, including the author bio. External links should be to reputable sources (DA ≥ 32 and DR ≥ 60).
• Links with a spam score of < 5%.
• Cite data sources, including charts or graphs, with appropriate credits.
• Avoid promotional or product-page links. External links should support the content rather than serve as backlink opportunities.
• Provide a meta description (maximum 160 characters).

Important Notes

• Chatway reserves the right to modify or remove elements in submissions to meet our standards and guidelines.
• The publication date of your guest post will be determined by Chatway.

Ready to Pitch?

Send your topic ideas and proposals to [email protected]. We look forward to seeing your unique ideas and collaborating with you!